Chrysler Uses Molasses Management, Too

Automotive consumers have been heard, but much too late. Last week, Ford finally heeded the message (September 15 post, below); this week, Chrysler.

Chrysler is cutting back its production of truck and SUV models. It will probably close plants, cut jobs and earn $1.52 billion less next year. Chrysler's CEO said, "You can question did we wait too long. I'd have to say we did." Molasses management.

Last night, David Letterman broadcast a video clip of his staff dropping a safe from a rooftop onto a Buick—a product of General Motors, the third manufacturer in the American automotive triad—just so they could see it crush. I wonder what that means as I drive away in my Honda and my husband in his Nissan.
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